Living with Purpose: What It Means and How to Achieve It in Practice

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Have you ever found yourself asking, "What's the point of it all?" We're not talking about deep existential crises, but that constant feeling that you're just going with the flow—doing tasks, paying bills, trying to get everything done... but feeling like something's missing.
The truth is, many people live on autopilot. They have a busy routine, but an empty life. So, they work, take care of their family, even have leisure time—but they can't shake the feeling of being disconnected from themselves. And the reason is almost always the same: are living without purpose.
Living with purpose is much more than having goals or ambitions. It's having a clear "why" for existing, something that drives you even on difficult days. It's finding meaning in small actions and feeling that your life matters—to you and to the world.
If you feel lost, tired, or just want more from life, this article is for you. Here, we'll explore what it really means to live with purpose and, most importantly, how to make this possible in practice, based on tools from positive psychology, NLP, mindfulness and neuroscience.
Because purpose is not a luxury — it’s a necessity.
Why do so many people feel like they are living on autopilot?
We live in an age of speed, distraction, and excess. There are constant notifications, overwhelming professional goals, family pressures, and a barrage of social media comparisons. In this scenario, it's no wonder so many people simply "shut down" emotionally to cope with it all.
The problem is that this survival mode ends up becoming the default. So we wake up, complete a to-do list, collapse on the couch exhausted… and start again the next day. All this without reflecting on whether what we're doing actually has any meaning.
It's what we call life on autopilot: an existence where actions are driven by habit or obligation—not intention or purpose.
When this pattern sets in, subtle but dangerous symptoms emerge: constant discouragement, loss of motivation, a feeling of emptiness, and a growing disconnect from what once excited you. Most importantly, this isn't a sign of failure—it's a call for change.
What does it mean to live with purpose?
Living with purpose is aligning your daily actions with your deepest values.
In practice, it means knowing why you do what you do. It's getting out of bed not just to fulfill obligations, but to contribute, grow, and transform. According to Positive Psychology, purpose is one of the five foundations of human well-being, as defined by PERMA model by Martin Seligman.
Furthermore, having a purpose is different from having goals. Goals are concrete targets, with a beginning, middle, and end. On the other hand, purpose is the backdrop, the compass that guides your decisions. It's the "why" behind your "hows" and "whats."
“Living with purpose is aligning what you do with who you really are.”
Signs You're Not Living with Purpose
You may be disconnected from your purpose if…
- You feel like your days are all the same;
- Loses motivation easily, even when achieving success;
- Live with a feeling of emptiness or frustration without knowing exactly why;
- Have difficulty making decisions or feel lost about the future;
- You need constant distractions to “escape from yourself.”
These are warning signs. However, they are also starting points. Realizing this is the first step toward change.
The benefits of living with purpose proven by science
Living with purpose isn't just inspiring. It's proven to be healthy.
Studies in neuroscience and psychology show that people who live with purpose:
- Have lower levels of cortisol (the stress hormone);
- They have greater longevity and strengthened immunity;
- They show greater clarity of thought and productivity;
- They develop more emotional resilience in the face of adversity.
This happens because the purpose regulates the functioning of the standard mode network of the brain, helping to reduce ruminative thinking and anxiety. When we have a direction, our mind organizes itself better—and the whole body responds.
The relationship between purpose and practices Mindfulness
You don't find your purpose by running. On the contrary: you find it by stopping.
THE mindfulness, or mindfulness, is a powerful tool in this process. By bringing us into the present moment, it silences mental noise, allowing the inner voice—the one that knows what truly matters—to be heard.
Mindfulness It helps you understand what makes sense. What's more, it strengthens your intentional actions. When you live with presence, your actions are no longer automatic. They become conscious.
“Mindfulness is the bridge between the now and what really matters to you.”
How NLP Helps Reprogram Your Path to Purpose
Neuro-Linguistic Programming (NLP) acts as a map for reframing beliefs, behaviors, and mental patterns. So, if you grew up hearing that "you're not good enough" or "it's better not to dream big," these phrases have become internal commands. However, they are reprogrammable commands.
With NLP, you can:
- Identify limiting beliefs that block your purpose;
- Reframe past experiences that generated fear or blockage;
- Align internal (thoughts) and external (actions) communication with your goals.
By combining this with positive psychology and mindfulness, the effect is exponential. You stop repeating patterns and begin to choose your paths with awareness and autonomy.
How to find (or rediscover) your life purpose
That's the question millions ask. And the answer lies within you.
After all, discovering your purpose is a process of excavation. It's about looking within, observing with curiosity, and making connections. So, start with three pillars:
- What do you love to do?
- What are you naturally good at (or interested in learning)?
- What does the world need that you can offer?
These questions form what the Japanese call ikigai. But let's go further with a simple practice:
Exercise: The Purpose Journal
For 7 days, write down:
- Three moments you felt alive today;
- What he was doing and who he was with;
- How did you feel before, during and after.
At the end of the week, notice the patterns. Purpose resides in these moments.
Common Mistakes That Prevent You from Living with Purpose
Many people believe they need to find a "high calling" or an epic mission to live with purpose. This is a myth. Purpose isn't a magical revelation. Rather, it's a daily process.
Other common mistakes include:
- Wait until you feel 100% ready;
- Wanting to please everyone along the way;
- Being afraid of making mistakes and not acting.
Purpose is revealed in action, not paralysis. In other words, the more you move, the more it becomes defined.
Turning purpose into daily practice
There is no point in discovering the purpose if it is kept in a notebook. coaching.
The key is to turn purpose into habit.
Include in your routine:
- A morning ritual of focus and gratitude;
- A daily pause to reconnect with your “why”;
- A reflective journal at the end of the day;
- Weekly micro-actions aligned with what matters to you.
You don't have to change everything at once. A purposeful life is built gradually, with conscious choices.
Conclusion: Living with purpose is an act of courage
Yes, living with purpose requires courage. It requires looking within, letting go of old beliefs, saying "no" a few times, and having the courage to choose a more meaningful path—even if it's not the easiest.
But when you take that step, everything changes. Above all, anxiety diminishes, clarity increases, and emptiness gives way to a serene strength. You stop surviving… and finally begin to live.
FAQ – Frequently Asked Questions about Living with Purpose
1. What is the difference between life purpose and life mission?
Purpose is the "why" that gives meaning to your life. Mission is a practical way to express that purpose in the world.
2. Is it possible to live with purpose even when working in something I don't love?
Yes. The key is to align what you do with a personal value. This way, even in a mundane job, you can act with intention, compassion, and growth.
3. What if I don't know my purpose yet?
That's okay. Purpose isn't fixed. It can evolve. So, the important thing is to stay curious and aware of what moves you.
4. Can I have more than one purpose in life?
Yes. Just as you can have different roles—professional, family, personal—you can also have multiple, complementary purposes.
5. Mindfulness really help you find your purpose?
It helps a lot. Being present is essential to understanding what makes sense. Mindfulness clears mental noise and opens space for inner clarity.
Image: Freepik

Marcel Castilho is an expert in neuromarketing, neuroscience, mindfulness and positive psychology. In addition to being an advertiser, he also has a Master's degree in NLP – Neurolinguistic Programming. As the owner and founder of the communications agency VeroCom and also of the digital agency Vero Contents, he has been studying human behavior for over 30 years.