Author: Marcel Castilho
Marcel Castilho is an expert in neuromarketing, neuroscience, mindfulness and positive psychology. In addition to being an advertiser, he also has a Master's degree in NLP - Neurolinguistic Programming. As the owner and founder of the communications agency VeroCom and also of the digital agency Vero Contents, he has been studying human behavior for over 30 years.
Oxytocin, the hormone of love and well-being
Have you ever heard of Oxytocin? Often called the “love hormone,” this compound
Read MoreWhat is the circadian rhythm and how does sleep affect productivity?
Have you ever woken up feeling totally refreshed, ready to take on the world, while on other days
Read MoreMindful eating, what it is and how to apply it
Have you ever found yourself eating without even noticing the taste of the food or wondered
Read MoreScrum: what it is and how to apply it
Nowadays, agility is a key word in work environments. Companies
Read MoreMushin: Open-minded and free from judgement
Have you ever imagined living a life without mental filters, where each moment is experienced with total
Read MoreCharacter Strengths and Virtues of Positive Psychology
Positive Psychology is a relatively new field of study, which emerged in the late
Read MoreAll or nothing law: understand what it is and its importance
Neuroscience is a vast and fascinating area, full of fundamental principles that govern the
Read MoreNonverbal language: what it is and how to use it
Human communication is a complex skill, going beyond spoken and written words.
Read MoreShintoism: what is the traditional spirituality of Japan?
Amidst the vibrant hustle and bustle of Japanese metropolises and the contemplative serenity of Zen gardens,
Read MoreHow to reprogram your mind for success
In today's world, achieving success requires more than technical skills and knowledge.
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