Author: Marcel Castilho
Marcel Castilho is an expert in neuromarketing, neuroscience, mindfulness and positive psychology. In addition to being an advertiser, he also has a Master's degree in NLP - Neurolinguistic Programming. As the owner and founder of the communications agency VeroCom and also of the digital agency Vero Contents, he has been studying human behavior for over 30 years.
What is FACS and EMFACS
If you are immersed in the world of nonverbal communication, chances are you have
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The pillars of high-performance leadership
Leadership is an essential skill in all industries, but high-level leadership
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Rapport: what it is and how to use it in everyday life
The term “rapport” is often mentioned in contexts related to communication, sales and interpersonal relationships.
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Beliefs: what they are and how important they are in our lives
Beliefs are a fundamental aspect of our existence, shaping our worldview, our
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Anxiety: the villain of the century
Anxiety, considered the “villain of the century,” is a persistent and overwhelming concern that affects
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Understand Cognitive Neuroscience and how it helps us understand learning
Cognitive neuroscience is one of the fields of neuroscience and is dedicated to the study of
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