Author: Marcel Castilho
Marcel Castilho is an expert in neuromarketing, neuroscience, mindfulness and positive psychology. In addition to being an advertiser, he also has a Master's degree in NLP - Neurolinguistic Programming. As the owner and founder of the communications agency VeroCom and also of the digital agency Vero Contents, he has been studying human behavior for over 30 years.
Anxiety: the villain of the century
Anxiety, considered the “villain of the century,” is a persistent and overwhelming concern that affects
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How to improve concentration and focus: what's really sabotaging your mind?
We currently live in an environment of constant stimuli. Notifications, social media, information overload… everything.
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Cortisol Detox: You're addicted to stress and don't even realize it.
Do you feel like you're always on edge? Even when there's no real problem, your mind...
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Mindset: what it is and how to develop it
Amidst the whirlwind of modern life, where we are constantly bombarded with challenges and opportunities,
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Positive psychology: why it is important and how to apply it in everyday life
Positive Psychology is an area of psychology that focuses on the scientific study of strengths,
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Limbic System: what it is and how it works
The limbic system is a fundamental part of our brain that plays a crucial role
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Procrastination: Why It Happens and How You Can Beat It Once and For All
Who hasn't found themselves putting off an important task, even knowing the consequences? Procrastination is
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Mental Blocks: How to Identify the 5 Invisible Blocks and Stop Sabotaging Yourself
There is a quiet moment in life when a person realizes that the problem is not...
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What are facial microexpressions and what are their characteristics?
The study of facial microexpressions is a recent practice, started in the 70s by
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Brainwaves: what they are and how they influence your thoughts, emotions, and behavior.
Have you ever noticed how your mind is sometimes racing too fast… and at other times,
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