Marcel Castilho is a specialist in mindset and human behavior. In addition to being an advertising professional, he also holds a Master's degree in NLP (Neuro-Linguistic Programming) and postgraduate degrees in neuromarketing, neuroscience, mindfulness, and positive psychology. As the owner and founder of the communication agency VeroCom and the digital agency Vero Contents, he has been studying human behavior for over 30 years.

Positive psychology: why it is important and how to apply it in everyday life

Positive Psychology is an area of psychology that focuses on the scientific study of strengths,

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Limbic System: what it is and how it works

The limbic system is a fundamental part of our brain that plays a crucial role

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Procrastination: Why It Happens and How You Can Beat It Once and For All

Who hasn't found themselves putting off an important task, even knowing the consequences? Procrastination is

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What is the hypnagogic state and why is it so powerful for the mind?

There is a curious, and extremely revealing, moment that happens almost every day, but passes by.

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How emotional intelligence can boost business

Have you ever stopped to think how emotions directly influence the success of a business?

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Flow State: Understand what it is and why it is important

The flow state is a fascinating concept that has captured the attention of psychologists,

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