Marcel Castilho is an expert in neuromarketing, neuroscience, mindfulness and positive psychology. In addition to being an advertiser, he also has a Master's degree in NLP - Neurolinguistic Programming. As the owner and founder of the communications agency VeroCom and also of the digital agency Vero Contents, he has been studying human behavior for over 30 years.

Anchoring: The NLP technique that redirects your mindset towards well-being

Have you ever noticed how certain songs transport you to a time in the past? Or how

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Self-Sabotage: What It Is and How You Can Overcome It

Have you ever felt like you were doing well, but suddenly something happens that pulls you down?

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Types of meditation: from zen to mindfulness to change your routine

Take a deep breath with me. Now let it out. Again. Were you able to pay attention to the air going in and out?

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5 Brain Myths That Are Sabotaging Your Mind

If you believe that your brain is a fixed machine, genetically programmed and doomed to

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NLP in sales: the secret to selling more and better

If you've ever wondered why some salespeople seem to have the "Midas touch,"

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Cortisol: What it is and how to keep it under control

Have you ever heard of the stress hormone? Yes, we're talking about cortisol. This hormone

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Soft skills: what they are and how to develop them

We live in an era where technology advances rapidly and functions in the job market

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Yin Yang: The balance between body and mind for a fuller life

Have you ever felt like your life is out of balance? Maybe you're always chasing after

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Prefrontal Cortex: The center of self-control, decision-making, and emotional intelligence

Have you ever wondered what allows us to plan for the future, control impulses, and understand

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