Author: Marcel Castilho
Marcel Castilho is an expert in neuromarketing, neuroscience, mindfulness and positive psychology. In addition to being an advertiser, he also has a Master's degree in NLP - Neurolinguistic Programming. As the owner and founder of the communications agency VeroCom and also of the digital agency Vero Contents, he has been studying human behavior for over 30 years.
Types of Reasoning: How They Influence Your Decisions and Problem Solving
Have you ever stopped to think about how your brain processes information to make decisions?
Read MoreHow to take care of your mental and emotional health
Mental and emotional health is one of the fundamental pillars for a balanced and
Read MoreMindfulness and NLP: A transformative combination
The search for a fuller, more meaningful life often leads us to explore
Read MoreMindset: what it is and how to develop it
Amidst the whirlwind of modern life, where we are constantly bombarded with challenges and opportunities,
Read MorePositive psychology: why it is important and how to apply it in everyday life
Positive Psychology is an area of psychology that focuses on the scientific study of strengths,
Read MoreLimbic System: what it is and how it works
The limbic system is a fundamental part of our brain that plays a crucial role
Read MoreWhat are facial microexpressions and what are their characteristics?
The study of facial microexpressions is a recent practice, started in the 70s by
Read MoreWhat are neurotransmitters and how do they impact your life?
If you've ever heard that "it's all in your head," know that, in part, that's true.
Read MoreBehavioral Neuroscience: What it is and how it can help you
Behavioral neuroscience is a fascinating interdisciplinary field that unites the principles of neuroscience and
Read MoreFlow State: Understand what it is and why it is important
The flow state is a fascinating concept that has captured the attention of psychologists,
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